Matt Perez has spent 40+ years in technology. His work life has been bookended by Sun Microsystems at one end and Nearsoft at the other. The experiences he's had along the way, good and bad, underpin the alternative to Fiat concept.

Over time Matt got off the treadmill and by the time Roberto Martinez and him started Nearsoft in 2007 he was a very different person.

I started several businesses while I was in my late teens and rode the Internet wave, reaching that entrepreneurial dream—the successful exit.

I’ve spent the last several years researching and studying what makes us human and what prompts us to certain actions and choices. Our vision is a future where the traditional FIAT hierarchy no longer grinds people into submission but rather the new realities of co-management and co-ownership give people and organizations the opportunity to flourish.

Founder and Managing Partner of Peoplebound, LLC, based in Tucson, AZ, I currently spend a good chunk of my time in beautiful Cuernavaca, in Mexico and other places. I have also been an English as a Second Langage and English for Business and Specific Purposes trainer for 3 decades. A marketer by trade and a communicator by choice, I enjoy producing turn-key, live video interview podcasts for companies that wish to establish rock-solid relationships with their ideal prospects and customer base.

I am also a translator, copywriter, illustrator, cartoonist, archery practitioner, coffee enthusiast, and avid reader. Oh, and a proud dad.